Company brand and presentation

In this impulse workshop, you will systematically develop a brand identity and refine your personal style.

Begin 04. June 2020 - 15:00 Uhr
End 11. June 2020 - 20:00 Uhr

Strong brands create recognition value and trust.

In order to position yourself and your own strengths as a brand, you need to systematically develop brand identities and communicate them. You will reflect on the key elements of your own brand identity in order to develop your own brand in a more targeted way. Creative and presentation techniques are used to facilitate subsequent self-reflection.

The workshop raises awareness of personal charisma and attitude in the context of the entrepreneurial personality and positioning. The training focuses on personal presence and attitude in an increasingly complex brand and corporate world. After all, personal style will continue to be the key factor in personal and corporate leadership in the future.

Target groups: Students, employees and graduates

Lecturer: Thomas Hönel

Contact: David Sauer d.sauer(at)hszg.de

Project: Start-up academy

Thursday, June 04, 2020 from 3 - 8 p.m. and

Thursday, June 11, 2020 from 3-8 p.m.

online

Photo: Dipl.-Kfm. (FH) M.A. David Sauer
Dipl.-Kfm. (FH) M.A.
David Sauer
Center for Knowledge Transfer and Education
02826 Görlitz
Parkstrasse 2
Building G VII, Room 206
2nd upper floor
+49 3581 374-4311
Center for Knowledge Transfer and Education
02763 Zittau
Schwenninger Weg 1
Building Z VII, Room 409
4th upper floor
+49 3583 612-4311