Impulse workshop on business model innovations and storytelling

From the business idea to the business model. The business model is the foundation of a successful business concept. As part of the impulse workshop, you will develop and innovate your business model and develop your pitch.

What value proposition do I give to which target group? What do I do myself? What do I buy? These are the core questions of a business model and an important starting point for financial planning. In the first part, you will learn about aspects of business model development based on your business idea and the "Business Model Canvas" method. Among other things, the value creation processes of a business idea are analyzed, profit mechanisms are developed and a resource analysis is carried out. Important tax aspects also need to be considered when setting up a business. Tax consultant Rita Strauß will provide an insight into this.

A successful business model innovation challenges the logic of the industry. In order to attract cooperation partners and investors, these innovations must be brought to the point. In the second part of the impulse workshop, you will develop your business model further and innovate it with successful business model samples. Finally, you will pitch and reflect on your business model creation with experienced mentors. Mandy Markert is an experienced employee of the IHK Dresden and will provide an overview of current financing and funding opportunities at the beginning of the day.

A successful business model innovation challenges the logic of the industry. In order to attract cooperation partners and investors, these innovations must be brought to the point.

In the second part of the workshop, you will further develop your business model and innovate it with the 55 most successful business model patterns. Finally, you will pitch and reflect on your business model creation with experienced mentors, because "something is innovative when the market shouts hurray!".

With this workshop, we would like to offer you the opportunity to further develop your business idea and thus improve your chances of receiving start-up funding such as InnoStartBonus, a technology start-up grant or an EXIST start-up grant.

This workshop on business model innovation is organized in cooperation with the IHK Dresden and partners of the Saxon support network.