Marketing lecture for students

Attend our marketing lecture in the 1st semester of Business Administration starting in October

Begin 10. October 2023 - 14:30 Uhr

In the winter semester 2023, you can attend our marketing lecture (1st semester Business Administration).

The lecture deals with social media marketing, marketing strategies, consumer behavior, market and competition. The contents are described in more detail in our module catalog: Link to the module catalog

If you also take part in the exam at the end of the semester (and pass it), you can have the course credited towards a later business studies degree at the HSZG.

This taster course is offered by our Faculty of Business, Economics and Industrial Engineering.

Prerequisites for participation:
from grade 10 (grammar school)

Subject of the lecture:          
Marketing

in the degree program:    
Business Administration

Period:            
October 2023 to January 2024

Day/time:    
Tuesdays, 14:30 - 17:45

Form:          
Presence (Zittau), online participation may also be possible

Exam:    
Written exam in February 2024 (participation on request)

Please register here ONLINE (redirection to the faculty page).

All registered students will receive further information about the marketing lecture by e-mail.

If you have any questions, please contact Tom Walter.

Dipl.-Wirtsch.-Ing. (FH)
Tom Walter
Faculty of Business Administration and Industrial Engineering
02763 Zittau
Schliebenstr. 21
Building Z II, Room 015.4
First floor
+49 3583 612-4623